Userful’s Open Technology Platform is Driving the Future for AV in the Enterprise

Provides Flexibility, Openness and Standards Based solutions key to to ensuring the best AV experience Oct 29, 2020

CALGARY, Alberta, and SAN RAMON, Calif. – Userful Corporation, a leading provider of AV solutions for enterprise IT teams, announced its commitment to developing and expanding the open technology approach through which they’ve built its Visual Networking Platform.

“We are a customer and partner-focused company” said John Marshall, Userful CEO, “and by providing an open technology platform, they are not locked in to any particular vendor and have the choice of which software and hardware tools, add-ons, and integrations work best for them.  Our API, our use of commercially available off-the-shelf hardware, and our use of standard IT networking protocols give customers maximum flexibility and allow them to change applications if needed without having to change their entire AV platform”.

To support their commitment to open technology, Userful has expanded its list of certified, commercially off-the-shelf hardware, from Dell, Lenovo, HP, and has integrated with different CMS and VMS vendors. Additionally, they have been further developing their REST API,, and expanding their technology partnerships with major display manufacturers.  

According to Marshall, “Enterprise IT teams deploying AV applications have been clamoring for more standards-based solutions, more open technology, and less proprietary hardware, less vendor lock-in. Userful is delivering on that.” 


About Userful Corporation

Userful’s Visual Networking Platform empowers enterprise IT teams to centrally manage AV applications and services over the network—from control rooms to digital signage, corporate communications, and retail. By leveraging network infrastructure, Software-as-a-Service (SaaS), and using only a commercially available PC or server, Userful delivers high performance, reliability, and security with an industry-leading TCO.

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Leonardo Jenkins
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